This unprecedented corporate history video by Erol Morris will make you think that IBM invented 99 percent of the things we started using in the last 100 years -- and you wouldn't be far wrong.
Academy Award(R)-winning filmmaker Morris isn't someone you'd normally associate with company histories, though he has created scads of high-concept TV ads. It's likely that IBM devoted a seven-figure budget to this production alone, with similarly healthy investments in its other 100th anniversary and corporate history efforts.
The genius lies in having 100 real people present IBM's business history achievements, each one from the year they were born.
http://www.youtube.com/watch?v=39jtNJGgmd4
http://ibm.com/ibm100
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CorporateHistory.net, a custom publisher and history consultancy, offers tips and tools to leverage company history and business anniversaries.
CorporateHistory.net can help you turn your company history into an effective and beautiful book, DVD, Web site, keynote speech, or campaign. Whether you want to celebrate a company anniversary, honor a retiring CEO, or strategize your corporate storytelling, CorporateHistory.net can help. We believe organizations suffer when their memory erodes, just as people do. Your institutional memory is a stranded asset until you put it to work. Then it becomes a powerful, cost-effective tool for marketing, community relations, and employee pride.
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http://www.corporatehistory.net/
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