10 Commandments of About Us Pages (continued)

Commandment 9. Worship clarity. Check your grammar, spelling, punctuation, and other fine points. Errors here are “broken windows.” They suggest you’re careless with details--that you may be as indifferent to a misplaced decimal point as you are to a misplaced apostrophe.

Ninth in a series; for the series so far, click here. Commandment 10 will be posted in mid-June.