"You give us 22 minutes, we'll give you ... a headache." That's how I twisted the 1010 WINS tagline when I heard the station booming from the radio in the mailroom of a film company I worked for. The distinctive clatter that ran behind the voices would drift down the hall and upset my train of thought. Well, 1010 WINS has the last laugh. I'm still listening.
This iconic station celebrates its business anniversary of 50 years on April 19, 2015. "You give us 22 minutes, we'll give you the world" proved such a sturdy concept that it's still going strong. While teletype machines are defunct, the clattery background sound remains. Along with the distinctive voices of WINS reporters, it separates 1010 from other talk stations. The idea of turning a rock music station into a "talking newspaper" was visionary 50 years ago and remains central to 1010 WINS's corporate story.
Like everyone else who relies on "the most listened-to station in the nation," I feel that the people at 1010 WINS are part of my extended family. Here's where you'll find the station's history (page shown above), but WINS or its corporate parent (CBS NY) unfortunately makes it hard to locate. (Remember Commandment 7 of our 10 Commandments of About Us Pages: "Keep Navigation Easy.") I had to Google various phrases in order to arrive at this page and others. Dear WINS friends: Please make it easier for your fans to go straight to your history! It's fun to browse the biggest NY events and celebs of the past five decades. TIP: This chunking by decade is a good idea for businesses seeking an accessible way to celebrate their corporate anniversaries and company timelines.
P.S. Big thanks for leaving the late, great Stan Brooks in the roster of reporters. I only wish Judy DeAngelis was still with you.